About People4People

People4People (P4P) is a trust fund established in 2004 in Bengaluru, working pan-India to create real, on-ground impact in the areas of play, sustainability, and skill development.

Committed to enhancing play environments, P4P has equipped 645 government and charity primary schools across six states with high-quality, durable playground equipment since 2004.

P4P aims to drive sustainability by implementing initiatives like rainwater harvesting, sewage treatment plants, and urban afforestation. Additionally, it seeks to foster skill development and employment opportunities in these domains, particularly in the fabrication, installation, and maintenance of playground equipment for primary schools and RWH structures.

Sustained by contributions from group companies, individuals, and institutional donors, P4P continues to create a lasting social impact.

Vision

  • A world where every child experiences the joy of play, communities benefit from sustainable solutions, and individuals are empowered with practical skills—through real, on-ground impact.

Mission

  • To champion every child’s right to play by equipping schools with high-quality, durable outdoor play equipment.
  • To promote sustainability through initiatives like rainwater harvesting, sewage treatment, and urban afforestation.
  • To empower communities by fostering skill development and employment opportunities in play infrastructure and environmental sustainability.
  • To advocate for policies and practices that enhance children's well-being and create lasting social impact.

Core Values

P - Play for Every Child

Championing the right to play as essential for holistic child development.

E - Empowerment

Creating skill-building and employment opportunities to uplift communities.

O - Ownership & Integrity

Acting responsibly, ethically, and transparently in all initiatives.

P - Partnership & Collaboration

Working with communities, organizations, and donors for greater impact.

L - Lasting Sustainability

Implementing environmentally responsible solutions for long-term benefits.

E - Excellence & Innovation

Continuously improving the quality of play equipment and sustainability projects.

Objectives

By 2030, People4People aims to:

  • Equip 100,000 schools with durable outdoor play equipment.
  • Construct 1,000 Rainwater Harvesting (RWH) structures for water conservation.
  • Build 1,000 Sewage Treatment Plants (STPs) for cleaner environments.
  • Train 10,000 youth and unskilled adults in play infrastructure and sustainability solutions.
  • Promote policies integrating play, sustainability, and skilling into development plans.
  • Secure diverse funding sources for long-term impact.
  • Continuously measure, refine, and expand programs for maximum effectiveness.

Broad Strategies to Achieve Objectives

Strategic Partnerships & Collaborations

  • Work with government bodies, NGOs, CSR programs, and community organisations to scale impact.
  • Partner with educational institutions and policymakers to integrate play, sustainability, and skilling into school and urban development plans.

Community Engagement & Grassroots Mobilization

  • Involve local communities, teachers, and students in maintaining play equipment and sustainability initiatives.
  • Conduct awareness campaigns on the importance of play, water conservation, and sanitation.

Sustainable & Scalable Implementation Models

  • Develop cost-effective, high-quality designs for play equipment, RWH structures, and STPs.
  • Leverage modular and standardised installation techniques to speed up deployment across multiple locations.

Skill Development & Employment Creation

  • Train local youth and unskilled workers in the fabrication, installation, and maintenance of playgrounds, RWH structures, and STPs.
  • Facilitate job placements and entrepreneurship opportunities in these sectors.

Robust Monitoring & Impact Assessment

  • Establish a strong monitoring framework with regular evaluations and feedback mechanisms.
  • Use technology (data analytics, GIS mapping, mobile tracking) to assess impact and optimise resource allocation.

Diverse & Sustainable Fundraising

  • Secure funding through corporate CSR programs, philanthropic foundations, individual donors, and institutional grants.
  • Explore social impact investments and government subsidies for sustainability initiatives.

Advocacy & Policy Influence

  • Work with policymakers to mandate play areas in schools and promote environmental sustainability regulations.
  • Drive public awareness campaigns to create a stronger push for systemic change.